Success in the US: Expertenworkshop Series

Entering the US Market Through M&A?

The US market offers diverse growth opportunities for many European companies. Which expansion strategies are best for German Mittelstand companies looking to grow internationally?

The establishment of a subsidiary abroad and resulting organic growth comes with many advantages such as proximity to the customer, stronger competitiveness, structured growth within the market, and job security. However, potential risks, timelines and associated costs are often underestimated. Setting up a new subsidiary on one's own may be difficult and challenging if one is not familiar with the local market or has the appropriate resources and skilled workers available.

In contrast, fast inorganic growth can be achieved through merger & acquisition (M&A) transactions. M&A is a faster way to build and expand resources and capabilities, become familiar with strategic markets and new technologies, and gain access to pre-existing networks.

Companies should develop a customized market expansion strategy based on their strategic plans and resources.

Learn more about the details of these strategies, their advantages and disadvantages, and how you can implement them into your company’s growth strategy from our expert speakers.

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