Event Details:
- Event Start: 3/16/2026 · 9:30AM CET
- Event End: 3/16/2026 · 5:00PM CET
- Location: IHK Region Stuttgart Jägerstrasse 30 70174 Stuttgart
- Language: German
- Cost: 90.00 € per person
The US remains the most important export market for the German economy. Numerous small and medium-sized enterprises are already active there or are planning to enter the market – whether through their own sales structures, strategic partnerships, or direct investments. However, entering the US market involves a variety of challenges and strategic decisions.
In addition to cultural differences and market-specific characteristics, current uncertainties surrounding tariffs, import regulations, and regulatory requirements in particular lead to an increased need for planning and adaptation. Companies must adapt to dynamic conditions – thorough preparation is therefore crucial for sustainable success.
The USA Country Day offers you a compact and practical overview of the opportunities and risks of doing business in the US. In interactive presentations, experienced experts will share their in-depth knowledge on
legal and tax frameworks
cultural characteristics and US business practices
industry-specific market requirements
location selection, sales strategies, and personnel issues
Learn how to strategically prepare your market entry, avoid typical mistakes, and set up your activities in the US for long-term success. Take advantage of the opportunity to discuss individual questions directly with experienced practitioners and gain valuable insights for your US.
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