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Success in the US: Rethinking US Market Entry – From Market Analysis to an Actionable Go-to-Market Strategy

  • Event

November 11, 2026 | 9:30AM CST

Market Entry
© AHK USA-Chicago

Event Details:

  • Event Start: 11/11/2026 · 09:30 AM CST
  • Event End: 11/11/2026 · 10:30 AM CST
  • Location: Virtual 
  • Language: German 
  • Tickets: Free

GACC Midwest invites you to an expert workshop from our “Success in the US” series:

"Success in the US: Rethinking US Market Entry – From Market Analysis to an Actionable Go-to-Market Strategy".

The US remains one of the most attractive - but also most demanding - growth markets worldwide in 2026. Success depends not only on strong products or ambitious goals, but on clear strategic decisions, solid foundations, and a realistic assessment of a company’s market position.

This workshop examines the key factors that determine success in the early stages of a US market entry or expansion, and how companies can avoid common assumptions and early-stage mistakes that often become costly later on.

From Analysis to Execution - Preparing the Right Decisions

Together with experienced experts, this workshop provides practical guidance on how market analysis, legal structuring decisions, and tax planning must be aligned to build a sustainable US market entry strategy.

The focus is less on theory and more on a central question:
- What do companies really need in order to become operational and successful in the US market?

In this free expert workshop, you will learn, among other things:

Practical market analysis:
- Which information is truly relevant for decision-making in the US market, and how to use analysis effectively without getting lost in data.

Legal structuring decisions with long-term impact:
-Which legal and corporate structure considerations should be addressed early when establishing or expanding a U.S. entity to avoid future risks and costly adjustments.

Tax orientation in the US context:
- Which basic tax mechanisms German companies should understand and why early coordination creates long-term planning security.

Who Should Attend?

- This workshop is particularly relevant for:

- Companies actively planning a US market entry

- Companies with an existing US presence looking to review or refine their structures

- Decision-makers seeking a solid foundation for strategic US expansion decisions

The webinar will be held in German. Participation is free of charge.

Key Takeaways:

  1. Successful US market entry is built on clear, realistic decisions, focusing on practical and actionable foundations rather than theory. 
  2. Market analysis, legal structuring, and tax considerations must be aligned early on to avoid unnecessary risks, costs, and later restructuring. 
  3. Operational readiness in the US market comes from focus and prioritization—knowing which insights and structures truly matter for decision-making.

Contact Info

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