Naomi Kiel
Consultant, Official Sales Representative of Deutsche Messe AG in the U.S.
+1 (312) 763-2986 kiel@hf-usa.com
Join us for an info session on how U.S. businesses can drive revenue and expand their global reach through international trade shows, hosted in partnership with the Wisconsin Economic Development Corporation (WEDC).
Trade shows are one of the most effective ways to enter new markets, meet international buyers and partners, and see the latest industry trends firsthand. Wisconsin’s strengths in automation, metal fabrication, water technology, and advanced manufacturing align closely with the industries showcased at leading global events like HANNOVER MESSE, the world’s premier industrial trade fair.
Event Details
- Event Start: November 3, 2026 · 3:00 PM CT
- Event End: November 3, 2026 · 5:00 PM CT
- Location: WEDC Office (247 W. Freshwater Way, Milwaukee, WI 53204)
- Language: English
- Tickets: Free
What to Expect
This session brings together trade experts, state and local partners, and U.S. companies with firsthand exhibiting experience to share practical guidance on taking your business international, from deciding whether a trade show is right for you to preparing, participating, and following up.
Whether you are a first-time exhibitor, a seasoned exporter, or simply exploring international opportunities, you’ll leave with actionable insights and connections to the people who can help you take the next step. The presentation will be followed by networking with light refreshments.
Key Takeaways:
- Expert insights on international expansion
- U.S. exhibitor success stories
- Tips for doing business in Europe
- State funding opportunities
- Step-by-step exhibiting guidance
- Networking and light refreshments