Further Workshops

LinkedIn and Sales Navigator Workshop

LinkedIn and LinkedIn Sales Navigator are an essential part of a successful sales strategy in the US, especially if you are active in B2B sales.  

Not only the company profile, but also the profiles of all sales reps need to be optimized and serve as the basis for successful outreach. In an interactive workshop for your team, the business development possibilities with LinkedIn and LinkedIn Sales Navigator will be presented and demonstrated with content specifically tailored to your needs. In addition, all the basics for optimizing the profiles are taught and an individual review of the employee profiles is possible.  

The first part of the workshop is intended for your entire team and focuses on how employees can make optimum use of LinkedIn to represent their company on this platform. The optimal design of the personal profile on LinkedIn for different roles in the company will be discussed. In addition, the general etiquette on LinkedIn will be discussed and how employees can support the company's branding on LinkedIn.  

The second part of the workshop focuses specifically on the use of LinkedIn and LinkedIn Sales Navigator for business development and is aimed at the client's sales team.  

The following topics will be covered:  

• Targeting - Preparing the Ideal Client Profile and Using Sales Navigator for Prospecting
• Engagement - Become the Go-To Person in Your Field  
• Outreach & Communication - The perfect InMail, Email and Phone Follow up  
   

The following optional services are also available: 

• Review and evaluation of individual LinkedIn profiles   
• Evaluation of the company's official US profile   
• Creation of a contact list with email addresses, telephone numbers and LinkedIn URLs of the target contacts 
• Follow-up workshop to evaluate the implementation and exchange best practices

The workshop usually takes place virtually and in English. The number of participants is limited to allow for questions, to be able to address individual problems and to make the workshop interactive.  

Contact us for a comprehensive consultation and a customized offer for your team.